CLIENT
+LOCATION
SomeraRoad
South Gulch
OUR
SERVICES +
3D Modelling
Architectural Rendering
Animation
PROJECT
+ RESULTS
Nova worked with the client to produce a cinematic marketing video and still renderings to explore the luxury urban living experience at Prima Tower One.
Our goal was to help the client market and lease the residential spaces by creating detailed visuals of the apartments, amenities, and communal spaces.
INSPIRATION
&CHALLENGE
Prima Tower One is a newly built multi family building located in the Paseo South Gulch neighborhood. The new development is the first of 2 new towers and is home to 278 multifamily units, 18k SF of Class A office space, and 8,000 SF of retail space on the ground floor.
Through close collaboration with the client and well prepared storyboards the resulting marketing video includes a mix of complex visual styles, including drone footage, aerial animation and fly-through animation to fully capture the complexity and beauty of the project.