ROOSEVELT ISLAND CAMPUS OPENING
With the opening of the new campus on Roosevelt Island, the Cornell Tech marketing team hoped to make a digital splash that would highlight the finished campus and communicate the organization as technology-driven and forward-thinking.
We developed a custom, interactive user experience on the Cornell Tech website that allowed visitors to explore the campus in a 360-tour. Accessible and intuitive, the experience provides users with key information about the campus and programming, while establishing Cornell Tech as a technology-first organization.
In the first week, 10K+ unique visitors engaged with the 360 experience on Cornell Tech’s website. From potential students to the Cornell alumni network, the experience provided a memorable, informative and unparalleled view of the new satellite campus.